Falken Tires is now a part of making Track Night in America the absolute fastest way to get on track. The Falken FastPass is designed to let drivers in Track Night Advanced and Intermediate groups to move quickly through all the information needed for participation at Track Night in America events.  The goal is to take participants from the entry gate to the thrill of on-track driving in the shortest amount of time possible.

Additionally, Falken Tires joins Tire Rack and others as a Technical Partner for the Track Night program.  Through this partnership, Falken is able to provide technical information, product information and tips to ensure Track Night participants get the most out of their tires and their on-track experience.

“Falken is consistently looking for events and opportunities to introduce our tires to potential customers,” added Jonathon Bradford, Falken’s Motorsports and Events Manager. “The fact that many young people today are less likely to buy a car, much less get a driver’s license, may sound discouraging, but programs such as SCCA’s Track Night, which are introducing more people to driving and car culture, are exactly what we need, in virtually every community. Between events such as this and our sponsorship of various other motorsports, we want to be as involved in grassroots marketing efforts that introduce our brand and the passion driving brings as possible.”

Heyward Wagner, Director of Experiential Programs for SCCA, echoed Bradford’s thoughts. “SCCA is proud to announce Falken Tires as the presenting sponsor of Track Night’s FastPass program.  From the real-world proving grounds of motorsports, Falken brings products to performance driving that are proven to give an exhilarating experience on the street and track.  It is a natural fit for Falken to be part of the Track Night Technical Partner Team and exciting for us to see Tire Rack now offering a selection of their products,” Wagner said.

To celebrate Falken Tires partnering with Track Night in America, all Track Night event entries for the remainder of May are eligible for $25 off by using the code “I<3Falken” when registering for an event at www.TrackNightinAmerica.com.

SCCA Track Night in America Driven by Tire Rack is a non-competitive, entertaining, easy and inexpensive way for nearly anyone who loves cars or motorsports to get on a racecourse in their own vehicle during weeknights. All that is required is that participants be at least 18 years old with a valid driver’s license and have access to a helmet and street car in good working condition. The cost is never greater than $150 per event, and no previous on-track experience or Sports Car Club of America membership is required.

Drivers participate in the Advanced, Intermediate or KONI Novice Experience group so on-track activities remain fun for all. Everyone gets three 20-minute sessions on course, as well as feedback from SCCA driver coaches on site. Admission is free for people who just want to stop by and watch the fun, and leisurely circuit parade laps are provided for all Track Night guests.

About Falken Tires: Falken Tires, the official tire of Major League Baseball, is a global, full-line tire manufacturer with a long history of delivering high quality, high value products for cars and trucks. Falken Tires, the company’s North American arm, is headquartered in Rancho Cucamonga, California, and serves as the West Coast distribution center. The company currently manufactures and markets 14 car and light-truck tire models under seven lines in nine categories and 300 sizes. The company also makes and sells a full lineup of medium truck (OTR) tires for commercial use. Additional distribution locations can be found in Illinois, New Jersey, Texas and Florida. Founded in 1983, Falken Tires is a subsidiary of the 105-year old Sumitomo Rubber Industries in Japan. For more information, visit falkentire.com, @FalkenTire on Twitter, or facebook.com/falkentire.

About SCCA: The Sports Car Club of America, Inc., founded in 1944, is a 65,000-member motorsports organization that incorporates all facets of autocross, rally and road racing at both club and professional levels. With headquarters in Topeka, Kansas, the SCCA annually sanctions over 2,000 events through its 115 Regions and professional subsidiary. To learn more, please visit www.scca.com.